Advertiser Mix in Televised Poker |
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Posted Mon Jan 29, 2007 12:44 pm GMT by lwestatbus
Just last week was the first time I noticed a huge shift in the advertiser mix on replays of WSOP on ESPN. The shift was away from the predominance of Internet poker sites with the sprinkling of beer commercials to a more normal mix of advertising you might seen in any sports broadcast, including some for network TV shows.
I don't know if the shift was a fluke or indicative of what we will see from now on. If a permanent shift it could be:
1) The result of the new regulatory environment making it less profitable for the online sites to advertise
--or--
2) An indicator of the popularity of televised poker making it attractive to a wider mix of advertisers.
It was certainly refreshing to not be seeing the horrible repetition of the same comercials break after break.
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Posted Mon Jan 29, 2007 1:01 pm GMT by wEbMaStEr
I don't get the adverts Larry, all the adverts are removed before I get the show... but I would imagine it is a combination of both points, televised poker is moving into the mainstream, Poker after dark is on (one of) the biggest networks, albeit in a late night slot.
i had heard that a male impotency drug was a popular ad on tv shows, Is this still the case? 
Posted Mon Jan 29, 2007 1:46 pm GMT by BeerWench13
| wEbMaStEr wrote: | | I don't get the adverts Larry, all the adverts are removed before I get the show |
I'm so jealous. I just have to Tivo everything and fast forward through the commercials.
| wEbMaStEr wrote: | | i had heard that a male impotency drug was a popular ad on tv shows, Is this still the case? |
I see more of the "male enhancement" commercials than Viagra-esque ones. These are the worst! Apparently there are a lot of men out there who have some serious self-confidence issues.
lwestatbus, I think it is a mixture of both of your points instead of just one or the other. It would be a waste of money for Party to advertise in the US and the ratings for poker shows have consistantly risen since the airing of Moneymaker's WSOP win.
Posted Mon Jan 29, 2007 4:49 pm GMT by lwestatbus
| wEbMaStEr wrote: | | I had heard that a male impotency drug was a popular ad on tv shows, Is this still the case? |
I wouldn't know as I only pay attention to ads that pertain to me  . I know all about the beer commercials though!!!
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